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Getting Creative to Remain Inspired

Getting Creative to Remain Inspired

We’re all feeling it. As the days of staying close to home increase, now more than ever it is important to find ways to remain inspired – for your psyche, professional productivity, and preparing yourself to re-enter a normal routine.

You may find yourself working from home with long periods of solitude or getting in touch with your inner wonder woman as you juggle your remote career and family. No matter your current situation or profession, it is important that we keep generating ideas and producing while the world is on pause. On the opposite side, if your career is on hold, using this time to accomplish projects you may have put off or building your personal brand is just as important.

In the PR world, we are moving forward full steam ahead. The agency is busier that we have ever been, and we are working hard to keep generating content and messaging for our clients. The other day I found myself pacing around my apartment – a typical routine when I know I have a writing project ahead of me – and I had to lean on some of the below tools to get re-inspired.

The result? Pasta and a press release.

Stay connected.

With yourself and with others. If you’re like me, you have found yourself almost talking to your wall while you’re working from home. Let’s not.

Inspiration requires connection to inner self and community. Finding ways to stay connected to your team as you all continue to move forward with professional projects is key. My firm recently began an exercise to start each week with teams sending out weekly goals and objectives.

From there, we break off in smaller groups to turn our ideas into action. Seeing how others in your company are approaching their projects – no matter your profession – can inspire how you are looking at your tasks with a fresh perspective.

Working from home can also bring long periods of isolation – or, on the other hand, you may be finding yourself juggling a family, with children live-remoting classes, all while trying to stay motivated and sane. If this is you, I am sending you a virtual gold medal.

Carving out time to stay connected to yourself and tune into your inner voice will keep you grounded, focused, and inspired. Meditation is a simple (and free) tool that I have been leaning on that is extremely powerful. You can tailor this exercise to any situation – be it a quick ten-minute session to break up endless Zoom meetings or waking up an extra thirty minutes early to really indulge in the practice.

I promise you will see the ripple effects in not only how you respond to situations, but also in those moments, ideas, and inspiration which will flow following the stillness. I encourage you to peruse Spotify, YouTube, and Apps for endless meditations if you don’t know where to start.

[Related: Do I Use "Busy" as an Excuse?]

Use your hands.

The University of Chicago’s psychology professor Susan Goldin-Meadow wrote:

We change our minds by moving our hands.

The beauty in this statement is that it makes finding something so elusive as inspiration tactile and approachable. When I feel creatively drained or uninspired, the first action I take is turning my focus on creating something else.

Cooking is my outlet, and in my career working with chefs, I am fortunate enough to have collected recipes along the way. Grabbing bits and bobs from my pantry to throw something together typically turns off the unnecessary clutter in my mind to narrow in on the inspiration I needed to find.

Cooking not your jam? Tune into your inner artist and sketch something, create a new playlist, mind dump in a journal, put together a puzzle, do a quick yoga flow – just get back in your body to get connected with your mind. The inspiration will follow.

[Related: Ten Good Habits To Develop While You Wait In Line]

Look to the past.

We’re privileged in this modern era to have the wisdom of the previous generations. The other day I took a moment to pick up the phone to connect with my grandmother, who has lived through two wars and the Great Depression.

In our conversation, she calmly walked me through her experiences and reminisced on how they coped during those challenging times. From gathering around the fire and singing to playing games to telling stories, they did not have the distractions of technology to steal their focus and instead placed emphasis on community and connection.

Following that conversation, I felt surprisingly inspired and have been finding ways to incorporate some of these ideas in my routine. Remaining truly connected to your roots or community is a reminder of your true nature and spirit – where your inspiration is generated. Let’s challenge ourselves to take advantage of this opportunity to slow down and tune out the superfluous noise and distractions that can keep us from finding inspiration.

Finding inspiration can come from the simplest takes. There is no formula and I can assure you that many creatives will say that finding inspiration is no easy undertaking. That being said, there are approachable steps we can take in our current routine to generate new ideas and remain inspired. And who knows: You may even wind up with pasta in the process.

[Related: Practical Wisdom for High-Power Situations]


Rachel Boyd merged her corporate and culinary experience to find her niche in the restaurant PR scene. She is passionate about connecting people and creating thoughtful and meaningful experiences for others to enjoy.

Have more questions? Follow up with the expert herself.


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