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The Ultimate Marketing Tool: How to Birth, Publish, and Market Your Book

The Ultimate Marketing Tool: How to Birth, Publish, and Market Your Book

Today having a book is becoming less of a “good to have” and more of a “got to have.” It can be the ultimate marketing tool by establishing you as an expert, help build your business and your reputation. In a recent Jam Session, Judy Katz, Founder and CEO of Ghostbooksters.com, shared her many years of ghostwriting and publishing experience on how she helps people become authors. The first step is to decide whether or not you want to be an author, and determine if you have the time and talent. Most often a story you want to tell is buried inside of you, so you need to decide if you're going to do this on your own or work with a collaborator from day one. If you decide to work with a ghostwr

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