Building a Brand on a Shoe String

Beret Kirkeby

Owner

Body Mechanics Orthopedic Massage

As we all know, being an entrepreneur you get paid last. Often it is about taking the road less traveled and it can be a bumpy one, at least at first. For many of us that means banking on at least a year before we see a paycheck. When you are standing in the face of financial adversity it can be really tempting to save, and while I highly encourage being frugal, you also need to know when to not sweat a few dollars to build a brand. The following are some tips to help you build a brand on a budget.1. Plan ahead/buy in bulk. My company provides specialized sports massage services. I knew I wanted to make the end of the service special, so included in our start up costs we bought thousands of m

This is only available to Ellevate Members.

Have more questions? Follow up with the expert herself.

Beret Kirkeby

Owner

Body Mechanics Orthopedic Massage

Join Ellevate to Meet Beret

I own and run a company called Body Mechanics Orthopedic Massage at Grand Central in NYC. This is my third successful business, previously I owned another clinic as well as a well known gourmet food store in Ontario, Canada. With my experience in Canadian health care I am passionate about changing the supportive state of health here in NY. I teach, blog, and speak publicly on business, start ups and health. I am also a... Continue Reading

Building a Brand on a Shoe String

Beret Kirkeby

Have more questions? Follow up with the expert herself.

Beret Kirkeby

{{playbook.title}}

{{playbook.title}}

Continue learning with this Ellevate Playbook.:

{{article.title}}

{{video.title}}

Get a fresh perspective! You’ll find safe spaces to talk honestly about what’s happening at work.

Building a Brand on a Shoe String

Beret Kirkeby

Want more?

Have more questions? Follow up with the expert herself.

Beret Kirkeby

{{playbook.title}}

{{playbook.title}}

Continue learning with this Ellevate Playbook.:

{{article.title}}

{{video.title}}

Want more?