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Tap into the wisdom of our community on all topics, personal and professional. We're here to help each other achieve our goals faster and smarter.


 How to Make Your Loyalty Program Stand Out

ESG criteria within the design of loyalty program rewards and incentives promote sustainable and responsible behavior among customers.

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Sunshine Mixed with a Little Hurricane (and Nikes)

When we see the patterns of our hurricanes, we can be better equipped to ride out the storms and even see them coming.

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Networking Know-How: Ellevate Toronto’s 5 Cs of Networking

With a roster of networking events coming up, it seemed like the perfect time to share some of our favorite networking tips and tricks. Check out Ellevate Toronto’s 5 Cs of networking.

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Achievement Intelligence is the Essential Guardrail Needed to Honor Humanity with AI

Achievement Intelligence is a new layer we must consider with AI to honor the humans doing the work optimized by technology.

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 The Intersection of AI and Loyalty

How AI can be used in loyalty to drive a more meaningful relationship with your customers.

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Three Layoff-Proof Strategies to Increase Your Value as a Professional

Three proven strategies aimed to help professionals prevent being laid off and to strengthen their position in the company during the times of uncertainty.

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When to Start a Loyalty Program

There is a race to start loyalty programs. But how do you know if you really need one?

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It's Not Personal...or Is It?

Ask any small business owner if they went into business to become an armchair marketer. Marketing requires that you know where to connect with your customers or how to expand your business.

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It’s Time for a Midyear Career Refresh

It's a good time to take this halfway point in the calendar year to take stock of your career and assess how you want to make an impact over the next six months and beyond.

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Losing Customers Due to Lack of Relevance? Part 2 of 2

We are facing a significant gap in customer expectations versus reality in personalization, as 85% of brands believe they’re offering personalized experiences, while only 60% of customers agree.

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A Midyear Check-In with Your Financial Advisor

Use this handy list as a guide for conversations to have with your advisor during your midyear meeting or to review your accounts and investments on your own to ensure that you're on track.

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Losing Customers Due to Lack of Relevance?

33% of consumers abandon a brand that lacks personalization. Companies that get personalization right have the potential to generate 40% more revenue than those that don’t.

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