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Tap into the wisdom of our community on all topics, personal and professional. We're here to help each other achieve our goals faster and smarter.


When to Start a Loyalty Program

There is a race to start loyalty programs. But how do you know if you really need one?

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It's Not Personal...or Is It?

Ask any small business owner if they went into business to become an armchair marketer. Marketing requires that you know where to connect with your customers or how to expand your business.

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Why Welcome Journeys are Like Sleep Training

When you are sleep training a child, the education starts at the beginning of the night, rather than at wake-ups in the middle. Similarly, customer retention efforts work the same way.

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Losing Customers Due to Lack of Relevance? Part 2 of 2

We are facing a significant gap in customer expectations versus reality in personalization, as 85% of brands believe they’re offering personalized experiences, while only 60% of customers agree.

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A Midyear Check-In with Your Financial Advisor

Use this handy list as a guide for conversations to have with your advisor during your midyear meeting or to review your accounts and investments on your own to ensure that you're on track.

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Losing Customers Due to Lack of Relevance?

33% of consumers abandon a brand that lacks personalization. Companies that get personalization right have the potential to generate 40% more revenue than those that don’t.

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Achievement Intelligence is the Essential Guardrail to Humanize AI

Achievement Intelligence is a new layer we must consider with AI to honor the humans doing the work optimized by technology.

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Attention Retailers: Unleash the Power of Your Data

Loyalty programs provide a wealth of data. Retailers should use the insights gleaned from loyalty program data to provide value back to customers or risk losing them.

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Creating a Leadership Development Program for Today

Over the past three years, the workplace has changed dramatically. High-potential individuals and even seasoned leaders need support, but what worked in the past for leadership development no longer works.

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Managing the Generational Divide in the Workplace

With the entrance of Gen Z into the workforce, managers and C-level executives now must ask the question, “How do I manage multiple generations in one office?”

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Switching Jobs? Learn How to Negotiate The Best Possible Compensation Package

The best time to negotiate is at the time of hire. This will set the basis for your salary and annual bonus, as well as equity grants. This is also the time to discuss a potential severance package.

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Five Rs Essential to Transform Your Business in an Uncertain Economy

Leaders should stay the course and continue to invest in transformation during this shaky economy, however it's critical to reframe your plans to navigate risks and engage your people the right way.

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