Hosted by: Philadelphia
Building Your Brand & Business on LinkedIn: Philly Virtual Coffee, Conversation, and Connection
1 hour
Online • Closed Captioned •

Can I Really Build My Brand and My Business on LinkedIn?
The answer is a resounding “yes!”
Unlock new-found success for your personal brand. Maximize the powerful platform that many love, and others resist, and the unique opportunities that it provides. Showcase you, your accomplishments, your thought-leadership and, thus, your business success.
We can't sidestep the importance of LinkedIn because of its domain equity and the impact it has on building your brand and ensuring healthy SEO for your personal profile.
In this interactive workshop, we will explore the general principles that allow you to effectively show up and engage on LinkedIn and keep your name and brand front and center.
Topics include:
- Reviewing key components - Headline, Banner, Key Services and Top Skills, ABOUT and posting Thought Leadership
- Defining your brand – showing what is unique about your identity, values, and expertise
- Building a network that leads to business growth - strengthening existing connections and nurturing new ones with colleagues, referral sources, influencers, and industry leaders
- Creating engaging, value-added content for thought leadership - showcasing your expertise and standing out for the way you serve it up
- Learning top tips for meeting your goals - filtering for and tapping into connections using your select criteria/filters.
Don’t miss out. Connect with clients - existing and potential - referral sources, influencers and colleagues. Enhance what you want to be known for and the claim that you make to the marketplace. Generously share your expertise with those that value it.
Join Ellevate Network Philadelphia and unlock your LinkedIn success!
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