A properly established personal brand ensures you maintain a consistent reputation and play a greater role in defining your professional future by opening doors and securing opportunities for you, as you build your career.
Packaging yourself as a personal brand is important, but it's not easy. Join Kyshira and Sheryl as they talk about how to use blogging and LinkedIn to enhance your brand. From their experience building their own personal brands and helping others do the same, you'll get qualified advice about what works. And there will be time for Q&A so you can ask your own questions.
Social Media Basics: Enhancing Your Personal Brand
We live in a digital age where your resume alone is no longer the sole tool recruiters are using when evaluating who you are. Many, if not all, recruiters and hiring manager’s today conduct Google searches on candidates. In building your personal brand, its key to make sure that your online identity matches the brand you want to portray. This session will provide attendees with the fundamental tools for creating a personal website and starting a blog. The discussion will center on:
- the elements of a website.
- creating a blog.
- recommended platforms.
- visual resume sites.
Supercharging Your Personal Brand on LinkedIn
LinkedIn is a powerful way for you to engage with your key contacts and develop your professional network. To do that, you need to start with your personal brand. This presentation will uncover how to create compelling action-oriented profile that will attract attention and increase interaction with your connections.
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