The retail landscape is seeing massive disruption stemming from shifting shopper trends and the emergence of online retailers such as Amazon.
Traditional go to market models for retailers, manufacturers, and brands across verticals and categories no longer fully respond to digital shoppers’ expectations, leading to massive shifts in how dollars are spent. Join Alice Fournier in this Jam Session to gain valuable insight into the evolving retail landscape.
In this session, you will walk away with:
- Key insights on the shifts in the retail landscape
- An overview of the latest shopper trends
- A better understanding of Amazon as an ecosystem
Alice Fournier is a Director of eCommerce and Digital Insights for Kantar Consulting. She collaborates with large CPG clients to design strategies that find growth in an omnichannel, disrupted global retail landscape. Alice is a recognized thought leader, and a frequent presenter with client teams and at industry events.
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