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Irnise Fennell Williams

Irnise Fennell Williams

Introduce yourself to our audience. Tell us who you are and what you are currently focused on.

I am a nurse and a lawyer, and I work with small business owners to help them G.L.O. from struggle to stride through my 5 step change management process. We work together to generate more income, leverage your business as an asset, and create more opportunities so that your business is sustainable and profitable.

Tell us about your favorite Ellevate Network memory or success story. Why are you a member?

I joined while I lived in New York and all of the in-person events were amazing. I met so many powerful and dynamic women and I learned so much about the struggles and strategies that women were overcoming and utilizing to build their careers or businesses.

What is one of your most memorable career accomplishments?

I built a multi-six figure law practice in less than 12 months while working full time as a travel nurse in the middle of a pandemic. This year has been a whirlwind, but I am so proud of the work that I have done.

What project have you worked on that you’re most proud of? Why?

I built the Healthcare Business Starter Kit for healthcare professionals who are starting med spa, aesthetic, and IV hydration businesses. Many of them are skilled, but need internal systems to protect their license and their business.

We’d love to hear more about your career path. What led you to where you are today?

I have been a nurse for 13 years, but 3 years into my career I went to law school. I didn't have a plan, but I knew I wanted to help patients and providers. After graduating I could not find an opportunity that I loved so I got back into nursing. I woke up during the pandemic and realized that I had given up on my dreams, and that if I didn't create my own lane I would never be able to do what I love. I relaunched my law practice and recently left nursing for good.

What is the most rewarding part of your job?

I love to see the light bulb come on for women business owners. When you finally find your brand voice and match it with the work that you seek to do, it is truly life changing.

What legacy do you hope to leave through your work?

I want to encourage nurses and nurse practitioners to take up more space. We have been kept in a box that restricts what we do, because nobody knows what we do. So we need to speak up and step into spaces where we belong beyond the bedside and direct patient care.

What would you say your personal superpower is?

I am a business strategist even when I don't want to be. I can take your business idea and help you create a sustainable and profitable strategy with ease. I love it and it makes me so happy.

Is work-life balance a problem for you? What is one no-fail tactic you use to create balance?

Balance is knowing when to ask for help or outsourcing things that you don't have time to do. I finally realized my zone of genius in my relationship and family is to lead and grow my business. Once I gave myself permission to go all in then I was able to find the joy and love for myself that I freely share with my family.

What advice would you offer future leading ladies wishing to break into your industry?

Identify your ideal client and take all of the marketing classes that you have time to take. You don't have a law practice if you don't have a marketing plan or an idea of how to market your business.

What is one piece of advice you’d offer working moms?

Let your child into your world. They love to see you happy and thriving. If your work fuels you then let them know what you do and why you do it, so that they can appreciate your commitment to your personal and professional growth.

Have more questions? Follow up with the expert herself.