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Lauren Hauptman

Lauren Hauptman

Introduce yourself to our audience. Tell us who you are and what you are currently focused on.

I moved back to NYC from San Francisco nine months ago and am thrilled to be back home.

I have had my own marketing communications business for more than 10 years, following a career spent primarily in magazines and nonprofits. My work (marcom, copywriting, editing, proofreading and design) is industry agnostic, and I am looking for new clients of all sizes. I joined Ellevate late last year to form a new network and grow my business.

I live in Manhattan with my husband and my crazy dog, who occupies most of my waking minutes.

Tell us about your favorite Ellevate Network memory or success story. Why are you a member?

In addition to meeting like-minded (or not-so-like-minded) women, I am hoping to garner referrals to potential clients. My favorite memory is sitting across from Jennefer Witter at an EC luncheon and realizing I can make Ellevate work for my business goals. Jennefer is crazy-successful (and lovely), and she said Ellevate helped her grow her business. I took that as a rallying cry to make the network work for me, as well.

What qualities does it take for someone to be successful in your line of work?

An eagle eye, flexibility, creativity and tenacity.

What project have you worked on that you’re most proud of? Why?

I created a style and branding guide for a semi-startup company that completely redefined their brand and gave them the tools to live the brand every day.

We’d love to hear more about your career path. What led you to where you are today?

I spent most of my career as a magazine editor, before switching to doing marketing communications for several organizations. My last full-time job was for a university, where I produced (wrote, edited and designed) the alumni magazine, as well as wrote and designed all fund-raising materials.

When I turned 40, I decided I wanted to have my name on something and work for myself. I quit my job and have been running Lauren Hauptman Ink for more than 10 years now.

What is the most rewarding part of your job?

Finding the right way to describe a person, so they recognize themselves in my words.

What is it about your job that makes you feel it’s the right fit for you?

Working for myself gives me incredible flexibility. My chosen field as a writer/editor/designer relies on both my natural talents and all I've learned in 20 years of working. I put the combination to work every day.

Who are your role models?

Marlo Thomas, who created "Free to be You and Me," which changed my life in the second grade. It helped make me the feminist I am today. Also Anneke Seley, who was employee No. 12 at Oracle and now runs her own company, Reality Works Group. She is as lovely as she is successful, and I am lucky to have been an editor of some of her books.

What is your morning ritual?

My dog wakes me up with kisses. I say goodbye to my husband, as he leaves for work, and I pour myself a cup of coffee. I sink into the couch with my coffee and my laptop to check e-mail and watch the CBS morning news to see what Gayle King has to tell me on any given day (I love Gayle King). Once I've had enough coffee and news, I eat breakfast, vacuum and shower before sitting down at my desk to fully start my day.

What does success look like to you?

Success lets me keep working in my second bedroom. It means I have enough work that I feel busy every day. Being able to pay my bills and having something leftover helps, too!


Have more questions? Follow up with the expert herself.

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