Chelsea Marti, M.A.
Introduce yourself to our audience. Tell us who you are and what you are currently focused on.
I'm currently focused on global social, digital and content marketing for a multinational professional services firm (primary focus: tech services). In 2019 I have been working toward a promotion in 2020. It's been a year long process and I am getting close to making the leap to Senior Director at a multinational firm.
I'm 10 years into my role as a director level marketer with increasing responsibility and am interested in growing to the next level. At the same time, I am becoming senior enough in my career to have time to consider the other important things: giving back, life outside of work (wellness, health and balance) and thus, I decided to join Ellevate.
In 2019, I've launched my own side gig/ passion project in 2020 called @macrophotonyc to continue to build my skills beyond content marketing and amplification, tying back to an emerging revenue-driving model.
Tell us about your favorite Ellevate Network memory or success story. Why are you a member?
So far, I am still just diving in.
But, as I mentioned, I am becoming senior enough in my career to have time to consider the other important things: giving back, life outside of work (wellness, health and balance) and thus, I decided to join Ellevate.
How would you define your professional mission?
Create stellar experiences for consumers and buyers looking to learn, consider, my brand's offerings.
What qualities does it take for someone to be successful in your line of work?
Curiosity, grit, great work ethic, connector personality type, and a weird mix of both analytical and creative mindsets.
What is one of your most memorable career accomplishments?
From 2008 to 2011, I was Intuit's first social media hire. It was a wild ride for a 27 year old but I had supportive leadership who really helped me to grow tremendously. I worked very hard, and a LOT of hours, but I made my mark in a growing industry and it's helped me professionally ever since.
What are some career challenges on your radar?
Being a woman in tech, or at an executive level with an orientation toward growth, is very hard. Harder than I realized, and now I'm in the thick of it. Bias is real. I watch former male direct reports and peers become VPs on LinkedIn every day. It's disheartening, but, I want to work toward making the world more equitable for the next generation now.
What project have you worked on that you’re most proud of? Why?
@MacroPhotoNYC is a side and passion project of mine all tied to nature. It's tied to the idea of getting outside to build perspective and foster a healthy wellbeing. I'm proud I took a step that feels very selfish after 10 years with my 'nose to the grindstone' in corporate roles. Seeing the little project grow in 2019 has been very rewarding.
We’d love to hear more about your career path. What led you to where you are today?
Curiosity drove me to tech. It's just so interesting and things change every day. I get bored quickly. Tech has helped me focus on telling the story via marketing of something exciting that can do great things for the world.
What is the most rewarding part of your job?
Growing skills in my team and helping my boss to succeed. #servantleadership
What legacy do you hope to leave through your work?
I want to be viewed as someone who propped people up and tried to make things better.
What does success look like to you?
Health into my 40s! And, being able to support myself and my family given the career I've built.
Is work-life balance a problem for you? What is one no-fail tactic you use to create balance?
It's improved but is always a struggle. Moving to a role where I work remote has helped me carve out a little more time / space for ensuring I am spending time with friends and family that I love the most, and staying active.
What is the best career advice you ever received?
You have to work 2x as hard as any man for the same recognition. At first it pissed me off, but it's proven to be true. And I always remember it when I feel like not taking that extra step to brag about an accomplishment or project.
Have more questions? Follow up with the expert herself.
Lead Social & Content Marketer
My history of success as a Senior Marketing Technology Executive is directly related to my proficiency in business development, global marketing and social media expertise. I'm a proven successful internal and external client and stakeholder interface partner. Whether at the helm of strategic development, digital procurement, AI and marketing automation implementation and scaling, online media or vendor/agency/asset management I draw upon my diverse and rich history across a breadth of clients and challenges. I’m an... Continue Reading
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