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DEBORAH CANTIN

DEBORAH CANTIN

Introduce yourself to our audience. Tell us who you are and what you are currently focused on.

15 yrs ago, I went to Kenya to volunteer in a young mother's association & when I returned, I wanted to help the women I had met. However, my government job only paid me enough to get by & I couldn't afford to help them as I was barely getting by myself. I also realized that my 'good govt pension' really wasn't going to cut it when I retired so I realized I needed to find another career. That's when the Universe provided me with the gift of a career in financial services where I could earn the money I was worth, help poeple in a really big way and all on my own terms. Today, I run a successful agency and am focused on recruiting, training & licencing an army of women who want to do the same!

Tell us about your favorite Ellevate Network memory or success story. Why are you a member?

When I heard Diane talk about getting more money into the hands of women so our communities can thrive and our economy can grow, I knew this organization was for me.

How would you define your professional mission?

To show women how to rise up to their full potential by creating their own business where they can get paid what they are worth, serve others & do it all on their own terms.

What is one of your most memorable career accomplishments?

Showing people in their 60's how to retire when they never thought they would.

What project have you worked on that you’re most proud of? Why?

Going to Kenya to work with 40 young women - helping them see that they had the power within themselves to rise above their circumstance & live out loud. 15 years later, I still get emails telling me they 'Still living out loud'!

We’d love to hear more about your career path. What led you to where you are today?

Realizing I couldn't have a dignified retirement without being a burden to my children pushed me to try something new. I was smart enough to know that if I wanted my future to look differently, I was going to have to DO something different. Fortunately, as a young widow, I learned to work hard, never give up & do whatever it took to get where I wanted to go.

What is the most rewarding part of your job?

Giving people hope for their futures, that their dreams don't have to stay dreams!

What legacy do you hope to leave through your work?

As I educate & mentor other women, that they will pass that information down to the next generation and them to the next so that when I'm long gone, my work will continue to go on.

What is it about your job that makes you feel it’s the right fit for you?

My husband committed suicide due to financial pressures and I know when people's finances are in disarray, their whole lives are messed up. When I work with a family to get their finances on track, I take suicide OFF the table!

Who are your role models?

My grandmother - always told me I was going to do something great with my life My grandkids - they always show me how important it is to have fun Randy & Judy Revell - developers of the Excellence Series who showed me that learning about myself helps me grow into the person I want & need to be to make the contribution in life that I'm here to make

What would you say your personal superpower is?

Serving others - One of the African women I met 15 years ago said this - "Service is the rent I pay to God" and I've taken that on as my permanent mantra

What does success look like to you?

Being able to do whatever I want to do, wherever I want to do it, with whoever I want to do it with, whenever I want to do it.

Is work-life balance a problem for you? What is one no-fail tactic you use to create balance?

No problem at all - I take one day off a week & make sure I see my grandkids - they fill my cup!!

What advice would you offer future leading ladies wishing to break into your industry?

Keep an open mind, work hard & find a mentor who has done it! And NEVER QUIT!!

What is the best career advice you ever received?

If you care about people, you can win in life! Don't let naysayers steal your dreams!

What is one piece of advice you’d offer working moms?

When your kids are little (under age 6) they really don't care if it's you giving them food or tucking them into bed so work your butt off while they are little - once they are a bit older they will need you more. If they are already older, share your goals with them - explain why you have to go to work - maybe it's because you want to be able to afford to take them to Disneyland - if they know that, they will push you to work even harder!!


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