Vanessa Correa, MS Receives Brand Rockstar Award
Vanessa Correa received this award in December 2019 after being the team lead on their business's brand launch of the Optigo platform in January 2019.
Freddie Mac Multifamily's long term business plan was to create the Optigo brand and platform to differentiate our business from others in the mortgage finance space. Throughout 2019 she managed all aspects of the new brand, from brand guidelines, websites and web pages, marketing collateral for events, internal marketing campaigns, and more. Vanessa's direct supervisor gave her this award at the end of the year to acknowledge how well she did with this work, especially having just joined the team as a new employee 8 weeks before the launch date.
Have more questions? Follow up with the expert herself.
Branding and Marketing, Multifamily Business
There are many brand types, but every brand is an identity. I help build brand identity through creative exploration and strategic architecture. Using my innate strengths, educational background, and diverse professional experiences, I market brands with effective strategy that creates ambassadors. Continue Reading
Start your free membership to continue reading and learning from people who want to help you succeed.Sign up for free