Director of Communications
Tina Pettigrew’s brand-focused and personable approach is what makes her such a dynamic Director of Communications at Ellevate.
Prior to joining the Ellevate team, Tina worked for a number of esteemed institutions including the United Nations, the NYU/Bellevue Program for Survivors of Torture, Workforce Professionals Training Institute and the YMCA, where her experience ranged from human rights advocacy and law to professional development and training, with a focus on social media marketing and customer relationship management. She earned her MA in Bioethics from New York University as well as a BA in Health Science, with a concentration in Business, from the University of Florida.
Tina defines and refines Ellevate’s voice by communicating with the press, engaging our social following, and by developing Ellevate’s key marketing campaigns (Invest in Yourself, Female Role Model, Own It, Take Back Feminism, Mobilize Women, Your Squad). She cultivates partnerships that are mutually beneficial and speak to Ellevate's values and brand; she manages SEO strategy; and oversees all communications, including but not limited to writing thought leadership pieces that our community needs.
Tina has a reputation for honest and respectful communication, creative problem solving, content creation/ strategy, brand building, and thought leadership. She led the projects of articulating Ellevate Network's Values & Guiding Principles and The Member Pledge.
In her spare time, Tina trains in MMA, chats with her 100 year old grandmother, cuddles her dog, and makes a mean dark-chocolate pistachio sea salt granola.